Scott Laughlin leverages his extensive growth marketing background to build market traction and sustainable growth for client brands and first-party projects. Scott takes a strategic and data-driven approach to selecting and optimizing marketing channels to achieve targt growth metrics. Strategic skills include product planning and go-to-market strategy to drive zero-to-one market traction. Tactical skills include organic and paid performance marketing to drive sales and signups. Services include WIX landing page design and Shopify ecommerce store design coupled with performance marketing (organic and paid) to drive acquisition, retention and expansion.